FAO Schwarz

FAO Schwarz, located in the heart of New York City, has been a beloved destination for both locals and visitors since its founding. Known for its whimsical in-store experience, the toy store offers a wide selection of high-quality toys from around the world. One of its most iconic features is the massive floor piano, famously featured in the movie Big, which continues to delight visitors. Shoppers can also engage in creative activities, such as designing custom makeup kits, jewelry, or handbags, or heading upstairs to create personalized teddy bears or plush rabbits.