Rick’s Café

Perched high on the cliffs outside Negril, Rick’s Café has been a Jamaican institution since 1974. Originally opening in what was then a quiet fishing village, the café continues to draw both travelers and locals with its strong cocktails and authentic Jamaican cuisine. Visitors can watch daring cliff divers perform death-defying jumps into the sea, all while enjoying the vibrant atmosphere. The highlight for many is the sunset viewing, where guests gather to witness the sky’s colors transform over the horizon, making it a memorable experience.